In less than 18 months, I successfully managed all the company's social media accounts and grew my Instagram followers from 15k to over 59k. I analyzed user engagement and website traffic metrics using a content management system, which informed my decision-making process. By launching campaigns on Facebook, I achieved a 16% increase in conversion rates. I collaborated with internal departments to create digital experiences that met marketing objectives. My oversight of numerous social media campaigns, including content creation and distribution, engagement with target audiences, and strategic ad placements, resulted in a 34% increase in reach. I also established a strong web and social media presence, which increased brand awareness by over 16% within my first 6months.